Telemarketing Services & Sales Activities

Internalize the Golden Rule of Sales that says: All things being equal, people will do business with and refer business to, those people they know, like and trust.

Bob Burg

SalesFish Net of Sales Services:

  • B2B Direct Sales, Channel Sales and Marketing Strategies
  • On-Site B2B Presentation, Negotiation and Sales
  • B2B Telemarketing Services and B2B Telesales
  • Cold Calls and Appointment Setting
  • Online Presentations and Webinars
  • Product Awareness and Announcement Calls
  • Primary Research: Quantitative and Qualitative Surveys
  • Pre and Post-Event Calls
  • Audience Acquisition, Exhibit Sales and Sponsorship Sales

Bob’s big sales dilema

Improve your Net

When it comes to telemarketing services the question is: Why choose SalesFish? Bottom line… we get it! We understand, with perfect clarity, that people buy from people they like and respect. That’s why we’ve assembled a team of proven professionals who know how to get your message across to potential customers in a way that properly represents your brand, creates relationship and moves potential clients to action.

“Doesn’t sound like rocket science,” you say? We agree completely.

But we are always amazed at how many telemarketing companies totally miss the boat when it comes to the basics that can make all the difference. We don’t ‘dial for dollars.’ We make high-touch sales calls based on a disciplined mix of proper marketing strategy and proven sales techniques.

That’s why we can present ourselves with confidence as a proven telemarketing partner with decades of experience successfully assisting companies in achieving their sales and marketing goals. Our clients can confirm that over the years we have been able to generate over $30 billion of quantifiable sales in a variety of challenging industries.

SalesFish’s greatest intellectual competency is our depth of understanding of how telesales and marketing can work together to increase impact and results. This begins with understanding your sales goals and objectives. Then we familiarize ourselves with your target audience and understand the most effective way to communicate with them. These basic steps form the foundation for our winning telemarketing strategies.

Your assurance of success? The clients that hire us do so because we offer 360 degrees of sales and marketing expertise. When they experience this comprehensive expertise for themselves, they truly have an “Aha” moment. It dawns on them that they are now partnered with a next-generation telemarketing company that’s not dispassionately working from a telemarketing script, but is truly an extension of their brand, actively engaged with their people and committed to helping them achieve their sales goals.

Just to review: SalesFish specializes in “high touch” call dispositions using highly experienced sales agents that are seasoned professionals residing in the United States. We’re very comfortable calling on business professionals from the C-level suite to the shop floor. And we are especially successful at simplifying complex and complicated concepts and distilling them into powerful sales messaging that moves people to buy.

If that kind of ‘all in,’ results-oriented telemarketing partner is what you have been looking for… we welcome your call!

Call today and let our team of experienced professionals assist you in assessing your sales goals and tailor our telemarketing and telesales services to your specific needs.

 

Outsourced Inside Sales & Telemarketing Services

 
 

Why telemarketing activities generate powerful B2B leads!

In the arena of B2B marketing, telemarketing and telesales there is no lack of myopia among providers. Most look to sell you their service or services based on the prejudice of their own professional bias, whether that be brand marketing, direct marketing, advertising, digital strategies, experiential event marketing, B2B telemarketing, or B2C telemarketing.

SalesFish takes a whole different approach. We embrace the reality that all these critical marketing and sales tactics need to be integrated and working together if you want to maximize efficiency, impact and ROI.

In our experience, the area most organizations struggle with is integrating their marketing, telemarketing and sales departments. In a disciplined approach to marketing, the telemarketing and sales functions should be closely interconnected.

We view inside sales, telemarketing, and outside sales as the push in an organization. And marketing is supposed to be the pull part of the sales equation. This is seen as marketing’s responsibility to pull leads in and for the sales force to push and close. In most companies marketing is responsible for providing lead generation for telemarketing, insides sales and outside sales.

In SalesFish’s experience we see a lot of disconnects between most marketing, inside sales, telemarketing and sales departments. Marketing tends to have a bias that they know everything regarding their brand, so why should they solicit input from the telemarketing, inside sales and sales departments. Marketing also has a tendency to say to the telemarketing, inside sales and sales teams, “Ok, here’s what we want you to push, now go out there and make it happen.” Meanwhile the inside sales, telemarketing and sales team might have the opinion that the product/service is deficient and the messaging is off target. They are wishing they could say, “This product/service won’t sell and by the way did you ever think to check with us regarding overall messaging? We just happen to be the ones with the responsibility for interfacing with the prospects, clients and their needs. Not that, that matters or anything!”

While we agree this example might be a little extreme, elements of the conversation are pretty typical of the tension between many inside sales, telemarketing and sales departments and their marketing counterparts.

And in spite of this situation, most professional marketers, inside sales, telemarketing and sales professionals really do want an integrated environment that is healthy, happy and above all, profitable.

And then there is the whole IT component that is responsible for systems that can track your sales and marketing initiatives. In our experience, IT can become defensive when pressed and they don’t really want you in their territory; unless you can graciously convince them you’re NOT a threat. Often they will want to recreate the wheel to validate their role and enhance their perceived value to the organization. At SalesFish we embrace the challenge of assisting marketing, inside sales, telemarketing, sales and IT to serve the brand’s lead generation and sales initiatives…with the end game and ultimate goal being increased sales and bottom line profitability without unnecessary tension and drama.

Another thing you should know about us — we don’t believe being busy equals creating value. Executing efficient, simple, and profitable best business practices across the enterprise does!

What’s our point regarding inside sales, telemarketing, sales and marketing integration? At SalesFish our governing mantra is, “All roads must lead to lead generation.” And a big part of ALL inside sales, telemarketing, sales and marketing lead generation activities is accurately crafting effective messaging, continuously and rigorously testing offers, embracing a “telling the hard truth” approach to accountability and reporting so that the inside sales, telemarketing, sales and marketing teams can perform at optimal levels.

If the whole marketing, insides sales, telemarketing, sales and IT teams work together symbiotically, then you will have the perfect environment for great lead generation.

When we say inside sales, telemarketing, sales, and marketing and IT working together, we mean that the whole organization is sharing all critical prospect and customer data points, both qualitative and quantitative research, as well as candid frontline feedback from the sales team. This includes ALL telemarketing, inside sales, outside sales or any other outside telemarketing service providers.

The ‘holy grail’ for most organizations is to have total control, transparency and ROI accountability over their lead generation processes The most immediate benefit derived from integrating your marketing, inside sales, telemarketing, sales and IT departments is that now you have 360 degrees of control over all your lead generation processes. That is what Salesfish is committed to delivering.

From our perspective, if you don’t have marketing, inside sales, telemarketing, sales and IT all collaborating together in a REAL team fashion how can you ever reach your goals? How do you make that possible? You have to take a frank honest look at your organization, drop the self-serving platitudes, and make the commitment that you are going to completely integrate all of your marketing, sales, inside sales, and telemarketing.

When you get marketing, telemarketing, inside sales and IT all working TOGETHER, that’s when you will experience the benefits of your marketing becoming a powerful lead generation engine.

Remember, lead generation isn’t just telemarketing, it isn’t just marketing, it isn’t just sales — it’s the disciplined process of all these acumens working together for one goal. The result? Brand awareness, lead generation and bottom line profitable sales!!!

At SalesFish we look forward to being your full-service, integrated partner for all things brand marketing, telemarketing and sales. We would be happy to demonstrate to you how to successfully deploy a fully integrated and disciplined sales and marketing effort.

We’re not guaranteeing it will be painless… there are always a few bumps and bruises when you are building a great sales and marketing team. But, you will be able to sleep better, have fewer headaches, and look forward to coming to work in the morning, knowing that Salesfish has your back. After all you can now see a brighter, more secure future with more sales and more profitability!

Call today and let our team of experienced professionals assist you in assessing your sales goals and tailor our telemarketing and telesales services to your specific needs.

Call Today

We welcome the chance to cast your net in the area of B2B Telemarketing, Telemarketing Services and Sales Activities. Catch More!