Grammar is Still King
Welcome to SalesFish Brand Marketing & Sales, the most strategically biased B2B Marketing Agency, telemarketing services, telemarketing companies (sales agency) and digital marketing companies, serving Orange County, Los Angeles, San Jose, Sacramento and the Pacific Northwest (Bend, Portland, Seattle). We gladly serve California and all 50 United States!
Imagine for a moment you send a pitch to a big client that you want to land. Unfortunately, as they read through it, they notice a handful of basic grammatical errors and their confidence begins to erode. Perhaps it is just enough uncertainty to make them pursue other options.
Don’t let this happen to you!
While we’ve talked in the past about the importance of using the appropriate tone that invites a reader into your content, grammar still sets the stage for good writing. Using bad grammar is like drinking fine wine out of a toilet. Clear punctuation and proper use of language are essential to clear, effective communication.
How can you be sure you’re writing well? Always enlist another set of skilled eyes to proofread your work. Someone who didn’t write the piece will be much quicker to notice a misspelling, missing or improper punctuation, poor word choices, repetitive words or ideas, and other writing quirks. Even the best writers have their Achilles (or is it Achilles’…or Achilles’s) heels.
Another way to be sure your grammar skills are up to snuff is to use the free version of Grammarly. Simply copy and paste your content into their site and you will get a fast and effective edit of your spelling, punctuation, and grammar. You can also join their premium service for a small fee, if you’d like to receive extra bonuses.
There are dozens of other writing tools available on the Internet, take some time to look into the ones that will be most helpful to you. Don’t let bad writing be your downfall. Write well—your customers will notice.
Oh, yeah…one more tip: If you can’t write well or if grammar is the bane of your existence, hire a copywriter/editor. They’re worth
they’re their weight in gold.
Stay tuned for more relevant content on creating world-class digital marketing strategies and B2B telemarketing sales strategies. We at SalesFish Brand Marketing & Sales thank you for joining us in our commitment to unwavering strategic planning, B2B brand marketing and B2B sales execution.
Call today and our “high-touch” dedicated team will assist you in assessing your strategic sales goals to tailor our marketing and sales tactics to your specific needs.
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- B2B Direct Sales, Channel Sales and Marketing Strategies
- On-Site B2B Presentation, Negotiation and Sales
- B2B Telemarketing and B2B Telesales Services
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- Primary Research: Quantitative and Qualitative Surveys
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